Logging Off Facebook, Permanently
December 8th, 2007 ScottI have decided to deactivate my Facebook account. The recent hoopla surrounding their Beacon advertising platform has made me feel that I can no longer trust them with any of my data. Even though they have finally caved in to public pressure and have added a global opt-out for the Beacon program, it is too little, too late for me. The opt-out option should have available from day one, and users should have been given the chance to opt-out prior to any information exchange between partner websites occurred. Facebook’s actions with this advertising program really show a company that is catering to the advertising community, while showing contempt for its users. If this is what social networking is all about, then count me out.
